We documented the wonderful story of the community effort that led to a much needed new warehouse for the Colchester Foodbank.
Demand for food parcels from the Food bank is growing. This growth meant the food bank was running out of room to store and distribute food. The charity was actively fundraising, to raise proceeds for a new building, but it wasn’t enough.
James Purser, Director at Cardea Homes, started the search for suitable premises. He turned to the local community and found an empty warehouse. Despite being in dire condition, it met the physical requirements and was offered to the food bank free of charge.
However, it was up to us, the Cardea team, to get the building up to the specification needed to become a working warehouse. We documented the story behind the community effort and the celebration at the grand opening.
Cardea Homes also provided a central customer hub, making it easier for single-parent families to access the food bank. Single-parent families are the food bank’s largest client group, and the charity shares this space with the Baby Bank and the Uniform Exchange so families can receive the help they need, all in one space.
Over one in three of the food bank’s clients are children, and the new location is based near several local schools. ( and next door to KG Moore) With the new central customer hub, the services that they need will be under one roof, with the hope that problems can be solved sooner and other problems can be prevented from occurring.
We are pleased to have helped design the signage, meeting the brand needs of the Trussle Trust, while also making the whole building, Cardea Homes, The Hub and KG Moore, branding work in harmony.
Kim is a brilliant strategist and has left no stone unturned in getting the research, strategy and tactical plans developed for the veterinary market. Her project management skills are at an extremely high level, and her attention to detail is impressive.
James Hammond
Marketing and Sales Director
Client: Colchester Foodbank
Storytelling Videography
Signage Graphic Design
Copywriting
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