Over a 5 year period of working with Hostcomm, we helped them grow their brand and supporting the sales team with well-aligned strategic marketing.
Hostcomm had selected WDL to design a new website. The primary objective of the new website was to increase sales of solutions to large corporates. With this goal in mind, WDL recommended that KG Moore get involved, knowing that a new design was not enough to achieve the objective.
This was how we started working with Hostcomm. As our relationship grew over time, we were presented with more challenges to help them overcome, including the development of brand hierarchy, SEO for predictive dialler solutions and supporting the sales team with a steady flow of leads.
Initially, KG Moore worked with Hostcomm to help develop a new site map which would help to clearly communicate the products and service that Hostcomm offered to both businesses and corporates. Keyword research was also undertaken as well as competitor research. The information gathered was used to provide guidance on new content that was needed for the site.
KG Moore’s involvement grew as we were asked to develop the design brief for WDL for the development of a refreshed brand for Hostcomm. In addition, KG Moore provided guidance on work required to develop a key value proposition.
Kim’s marketing knowledge has been invaluable. We can see through our web analytics that all of the suggestions she made have had a positive impact. We have confidence in the marketing leadership and direction that she provides and that is why we continue to use her services.
Chris Key
Chief Executive Officer
Client: Hostcomm
Value Proposition Development
Insight
Management
Content Strategy
SEO
Copywriting
Email Marketing
Social Media Management
Marketing Automation
Case Study Development
Leverage our strategic marketing resources whenever you need marketing support. Whether it’s every month or just for a special project, we can help make marketing deliver greater results.
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